Making a Bed That Wows: Training Excellence for Red Roof Inn
The Challenge:
Red Roof Inn sought to standardize and elevate the process of bed-making across their locations, ensuring housekeeping staff could consistently meet their high standards. The goal was to provide a clear, engaging, and easy-to-follow training video that emphasized both precision and the visual appeal of a well-made bed.
Red Roof Inn sought to standardize and elevate the process of bed-making across their locations, ensuring housekeeping staff could consistently meet their high standards. The goal was to provide a clear, engaging, and easy-to-follow training video that emphasized both precision and the visual appeal of a well-made bed.
The Idea:
To break down the process into memorable, step-by-step instructions supported by visuals that emphasized clarity and attention to detail. The video would combine live-action demonstrations, motion graphics, and 3D visuals to make each step intuitive and impactful.
To break down the process into memorable, step-by-step instructions supported by visuals that emphasized clarity and attention to detail. The video would combine live-action demonstrations, motion graphics, and 3D visuals to make each step intuitive and impactful.
The Solution:
I was responsible for shooting, editing, motion graphics, and instructional design for this training video. The video features:
I was responsible for shooting, editing, motion graphics, and instructional design for this training video. The video features:
Step-by-step visual guidance: Animated icons introduce and transition between steps, reinforcing the structure.
Motion graphic callouts: Key details are highlighted throughout the video for clarity.
3D visual enhancements: Blender 3D was used to replicate the bed and coverings in select scenes, providing clear and simplified visuals of complex steps.
By blending live-action demonstrations with dynamic visuals, this video effectively trains staff while capturing the polished and inviting look that reflects Red Roof Inn’s commitment to quality.